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Discussion Starter #1
My wife and I are going to upgrade our 2016 Mazda 3 to a CX-5 as our lease is expiring and we're gaining a +1 in a couple weeks. I've read a lot about doing all of the negotiating with the dealers via email so you have a price locked in before you get there. but only a couple of posts actually say "I corresponded with the finance manager" or "I emailed the internet sales manager" etc. So who do you connect with at the dealership to get the best results when trying to price out the vehicle? What things should I look out for in their replies that would be red flags? Are there specific things I should ask for, like providing an itemized breakdown of the fees in the OTD price.

Thanks!
 

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Mazda "E" Division
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My wife and I are going to upgrade our 2016 Mazda 3 to a CX-5 as our lease is expiring and we're gaining a +1 in a couple weeks. I've read a lot about doing all of the negotiating with the dealers via email so you have a price locked in before you get there. but only a couple of posts actually say "I corresponded with the finance manager" or "I emailed the internet sales manager" etc. So who do you connect with at the dealership to get the best results when trying to price out the vehicle? What things should I look out for in their replies that would be red flags? Are there specific things I should ask for, like providing an itemized breakdown of the fees in the OTD price.

Thanks!
Find out the buyout price... you can shop at any other dealerships. Dealerships love lease returns
 

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Discussion Starter #3
We visited one over the weekend for an oil change and to look at the new models, which brought us down this path. They pulled up our lease and said it's got about 15,300 left on the note, and it's worth about 14k according to Kelley Blue Book. Estimated to be worth about 13,2 at the end of the lease in 6 months so they were quick to advise dumping it now before it's "a wash" and has more left on the note than its worth. However, we have specifics that we are looking for in the cx5 and know that we should negotiate like we're buying it at whatever dealership we end up going to. I'm not sure how that plays into leasing as the first time around, we didn't negotiate anything when we got the 3. We just told em what we could afford and they put us in a pretty nice white iTouring 3 with preferred equipment package (I posted it on here when we got it). So, this time around, we are hoping to have a bit more control with regard to our lease payments and the vehicle we drive away with.

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'18 M3HGTP Eternal Blue
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I just bought 2 new vehicles this spring, and in all cases I simply found the contact information on the dealers website. Some were generic "contact us", some had an "internet sales", one I ended up calling on the phone and Asking. I delt with 9 different dealerships this way, a couple backed out with "we don't have what you're looking for" (I took that to mean they weren't interested in negotiating over email), everyone else ranged from Really fast replys.. like within a couple hours, to pretty slow/taking several days. In the end, for both vehicles, I spent 7 and 8 days from initial contacts to exchanging money for vehicle.
 

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There's not much negotiating when the wife and/or girlfriend walk into the dealership informing the salesman exactly what they want and the money is falling out of their wallets. This has happened to me in both cases when they ask for your help in advance prior to walking into the dealership.

I think we did OK when we picked up our 2017 Mazda hatch GT in Oct 2016...We were initially looking for any 2016 leftovers, but the 2017's were as competitively priced when my wife decided she had to have white and she only wanted leather seats. We bought it in the bay area and I think my wife and I at one time were exchanging emails and phone calls with 4-5 dealerships. They were pretty responsive even if they didn't have what we wanted.

My joy is the dealership accepted our 2002 Mazda and 2005 Acura cars trade ins...that was worth a lot to me. Additionally they were also offering a couple of Mazda loyalty incentives which brought our fully loaded GT hatch to well under 20K.
 

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The dealer I went through didn't have a dedicated internet sales staff. I initially went to Truecar and they sent my info to my local dealer and I got an email from the General Manager first and then I got another email from one of the salesman and that was who I worked with. I went to the dealership for a test drive and had a couple of phone calls, but most of my interaction was through email with the salesman. I think it depends on the dealership. I have seen some with dedicated internet sales teams, or one salesperson that works through the internet.
 

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I, too, went through one of the invoice pricing sites (carcostcanada.com). They forwarded my information to a bunch of local dealers, whose Internet sales specialist contacted me. In addition to this, they provide an instant offer; you pay $99 to take them up on it. Presumably, the offer is considered a good deal. The offer can serve as an anchor-point when negotiating with dealers -- they have to beat that number to get your business.

Your negotiating experience will vary from dealer to dealer. The dealer closest to me was the worst. They were Old School, not even willing to quote a firm price unless I was ready to buy right then and there. The place I ended up buying from was willing to do the whole negotiation via e-mail. It was painless.

Of course, you won't be able to negotiate a price on your trade-in by e-mail. They need to inspect the vehicle. Also, remember that nothing you negotiate is binding until it is in writing and signed by the dealer. But, you always have the choice to walk if they try to screw you over. I've done this twice, and both transactions went without a hitch.

In fact, my transactions were so easy that I am convinced that I left money on the table. On the other hand, I am also sure that money is more than offset by the time and aggravation I saved. Your mileage may vary.
 

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Discussion Starter #8
Thanks for the advice, everyone. Our time with the Mazda 3 has ended and we drove off last night with a 2018 cx5 touring with preferred equipment in White, just like our 3. It's a great family vehicle, way more room than the 3 in the front seats, but it definitely doesn't handle like the 3 did. I guess that's expected since it is an SUV. We'll probably get a 3 again when we need to have a 2nd car in a few years. The dealer paid off the note entirely, which was the best possible thing that could happen for us, since we had 6 more months on our lease of the 3.

Thanks for the helpful comments with all the threads I started asking for help!

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