After that hype of the New York Auto Show and following disappointment (as stated by many members here), they followed that up next day with an assumed fan-exclusive email saying "Not just a new car. A whole new direction". I imagined it would be a new car announcement or the oh-so-wanted Mazdaspeed3 that everyone is clamoring for. Instead, it was just a new commercial for their "Feel Alive" slogan that they are pushing for. I felt that was really misleading to talk about a new car and direction without actually announcing one, and it was surely done on purpose. I like the "Zoom Zoom" slogan they have always had and I'm not so happy that they are totally ignoring the performance sector to be more like Lexus/Acura with luxury-based vehicles for the mainstream audience. Thoughts?